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it's okay, mom

The pandemic has made the lives of Brazilian mothers even more challenging. Despite doing their best, more than ever, moms were feeling like they weren't doing enough. So we decided to ask their kids' opinion, and guess what?

@ Wieden+Kennedy
For ︎︎︎ Facebook
Role ︎︎︎ Art Direction
Shot remotely by Carolina Markowicz
Soundtrack by Kito Siqueira