HELLO,
I AM MICA.
QUEERATIVE
ART DIRECTOR
AT WIEDEN + KENNEDY


+ READ MORE 


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Mark
︎︎︎Work hard, newbies.
Caboré is a prestigious Brazilian advertising award that celebrates professionals for their life-long contribution to the industry since 1979. So, it's not an award for newbies. To celebrate its 40th edition, we launched a print campaign featuring its owl (Caboré's metal trophy) sweetly murdering inexperienced advertising folks.






Campaign Visual Identity






ROLE ︎︎︎ Creative Art Director, Illustrator & Graphic Designer


Illustration by Tais Geburt and Black Madre


@ ︎︎︎ Wieden + Kennedy


FOR ︎︎︎ Caboré Awards | Meio & Mensagem


2019


Mark