HEY, THAT'S AN INSIGHT!
Planning Bootcamp


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Miami Ad School Account Planning & Strategy Bootcamp
is the greatest class in Brazil to learn how to be a logical,
creative and intuitive account planning professional.
So, to get the attention of the upcoming planners,
we based a campaign on their greatest skill: finding insights.





















The students also received a sticker to put wherever they would find an insight.




@ F/Nazca Saatchi & Saatchi
My Role: Conception, Art Direction & Graphic Design




Selected Work by Mica Moran
(1) GUD (2) OLD SPICE (3) FACEBOOK (4) COCA-COLA (5) TRIDENT FRESH
(6) APEX (7) CABORÉ (8) MIAMI AD SCHOOL
(9) F/NAZCA SATCHI & SAATCHI  (10) AMSTEL BIER